Hisense 50A7QTUK TV 127 cm (50") 4K Ultra HD Smart TV Wi-Fi Black 400 cd/m²

The Hisense A7Q TV allows you to experience stunning 4K visuals with Direct Lit technology, Quantum Dot Colour, and the Hi-View AI Engine, delivering vibrant colours, deep blacks, and ultra-smooth motion. Dolby Vision and Dolby Atmos create a cinematic experience with lifelike contrast and immersive sound, enhanced by a built-in 2.1 subwoofer. Game Mode Plus ensures seamless, low-latency gameplay, while Filmmaker and Sports Modes optimize content for true-to-life viewing. The VIDAA U9 Smart platform provides easy access to top streaming services, and Freely streams live and on-demand content without an aerial.Designed for comfort and sustainability, the TV features TÜV Low Blue Light Certification, energy-saving technology, and a sleek, modern design with an upgraded stand. Stay connected with built-in WiFi and Bluetooth for effortless entertainment.

4K Direct Lit Viewing
Our direct lit full array TV's benefit from having a grid of tightly packed individual LED’s positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.

Quantum Dot Colour
Experience true-to-life colour with our Quantum Dot TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.

Hi-View AI Engine
uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.

Built in Subwoofer
To amplify Dolby Atmos & DTS Virtual X, our A7Q features a powerful 2.1 surround sound setup with a punchy built in subwoofer creating a truly engaging audio experience that you can feel .

Dolby Atmos
delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.

Dolby Vision
Inspired by cinema technology our complete HDR solution featuring amongst others 4K HDR Immersive & Dolby Vision™ , ensuring you get astonishing brightness, brighter colours, deep contrast and more vivid, life like images.

AI Smooth Motion
Dealing with motion is one of the biggest challenges TV's have, Smooth Motion, powered by the AI processor means the TV is able to identify fast-moving objects and digitally reconstructs the individual pixels to deliver fluid smooth motion.

Freely
Goodbye aerial, this amazing platform allows you to easily browse and watch live TV channels, together with on demand content in one seamless and intuitive interface all streamed direct to your TV via the internet.

Filmmaker Mode
is a picture mode designed to reduce the amount of post-production processing applied to movies and TV shows. So you can enjoy content, as the filmmaker's intended.

Sports Mode
Enjoy a stadium-like experience from the comfort of your home with Sports Mode where every blade of grass, every note in the commentator’s voice and every cheer of the crowd all come alive with astonishing clarity.

Game Mode Plus
automatically fires up when a gaming connection is detected through ALLM, providing you with super smooth game play and low input lag.

The Power of Smart
The latest VIDAA U9 Smart platform delivers an intuitive, fully customisable and secure gateway giving access to the content you love, from Freely, Disney+, Netflix, Prime Video, YouTube, NOW TV and many more.

Always Connected
Built In WiFi brings you faster than ever connection speeds and a more stable connection. Connect Bluetooth® compatible devices to your TV for easy wire free entertainment.

Upgraded Designs
Design upgrades including a new back and central stand, ensuring your TV is as stylish as your living room

TUV Low Blue Light Certified
Watch comfortably with reduced blue light and avoid painful eyestrain and fatigue. Stay comfortable so you can bed down for even longer movie nights.

Go Greener
We take sustainability seriously, from improved packaging recyclability, low emission transport to TV advances such as Energy Saving Modes, adaptive light sensors and solar remotes. We are always looking to reduce our environmental footprint.